Challenge

The primary challenge was to gain a significant market share in the online directory services space in Sri Lanka which is monopolized by a dominant competitor. The client required a technology partner to enable 444 to compete by modernizing its digital platform & by offering customers engaging mobile features. 444’s quest for dominance in the directory services front required LAYOUTindex to produce a game-changing solution in an aggressive time frame.

  • The client lacked a cohesive digital platform that integrates different event management systems.
  • 444 lacked an interactive platform to effectively engage with mobile users.
  • 444 did not have a powerful web presence with cutting-edge online marketing techniques to reach desktop users.
  • The company lacked means of effectively managing & reporting multiple bookings & reservations made for different services.
  • 444 lacked a technical platform to manage large-scale international events.
  • The company lacked insight across all revenue channels & market segments.
444 Case Study Challenge
444 Case Study Solution

SOLUTION

A future-proof architecture was designed and delivered for the new digital platform. The platform delivered a number of new capabilities for 444 that facilitated all segments of the company’s business activities including merchants, advertisers, event partners & most importantly, its users.

  • A digital ecosystem that is a combination of a search engine, merchant directory, consumer (raw) data repository & POS/CMS systems that also includes multiple online payment integration.
  • The solution includes full-fledged cinema, entertainment event & offer management systems with scalability.
  • API based technology enables real-time data synchronization across web & mobile sales channels.
  • State-of-the-art event management component with custom event mapping, seat planning & ticket reservation.
  • The solution offers analytics on registered users.
  • Business intelligence with a data change audit trail.
  • An interactive experience for users that facilitates merchant search by location, industry & other search criteria.

Technology Used

MVC
MVC
Phalcon
Phalcon
Laravel
Laravel
CodeIgniter
CodeIgniter
MySQL
MySQL
Mongo-DB
Mongo-DB
Redis
Redis
Cassandra
Cassandra
Rabbit-MQ
Rabbit-MQ
Vue
Vue
Angular
Angular
Node
Node
Beans-Talk
Beans-Talk
SaaS
SaaS
Less
Less
PHP
PHP
Swift
Swift
Kotlin
Kotlin
AWS ELB
AWS ELB
Nagios

Our Roles

  • Business Analysis & Roadmap
  • Event & Ticket Booking System
  • Cinema Management System
  • Theater Booking System
  • Bus Ticket Booking Solution
  • Doctor Reservation Solution
  • Salon/Spa Reservation System
  • Business Directory Management
  • 3rd Party Reseller Management
  • Counter Sales POS for all Bookings
  • Call Center Agent Management 
  • Call Center Agent Booking
  • iOS & Android Mobile Applications 
  • Web Application 

Impact

444 was a future-proof solution that accelerated the company’s digital transformation with a solution that combines sound functionality, smooth user-experiences & engaging aesthetics. The company’s digital & mobile capabilities were profoundly enhanced.

  • Business intelligence & audit-trails assist in planning future events.
  • API-based architecture enables all sales-channels to synchronize in real-time.
  • System facilitates quick management decisions in response to market trends.
  • Up-to-date reporting & intelligence assist in aligning decision-making with business objectives.
  • The system endured times of high demand by handling large volumes of search queries & event reservations with ease.
  • 3rd party systems could be integrated into the existing platform with ease, opening up new avenues for revenue.

Success Story

Dialog 444

Amila Fonseka

Chief Executive Officer

I approached LAYOUTindex when we required an all-encompassing solution for our booking engine & I am glad that I did. They helped me understand exactly what I needed in the technical sense. The team provided exceptional technical suggestions to produce the industry-leading booking engine 444 is today & their continual support to maintain the solution as our primary technology partner is simply outstanding.

What sets this company apart is their attention to detail & the degree of planning during the initial stages of development. Clear & responsive communication kept me informed throughout development. The technical team was quick to resolve issues & make the changes we requested. LAYOUTindex took the time to understand our aims & helped us realize our ambitions.

Our global exposure
750
Projects
10
Years in
business
25
Industries
10
Counties
100
Clients

Do not hesitate to get in touch with us. Feel free to discuss your next big idea, digital revamp or software project & the LAYOUTindex team will convert your idea into a transformational digital product or solution.